In the absence of a guest blogger, I’ve decided to post a notice about the next fun blogfest from co-sponsors Alex J. Cavanaugh and Ciara Knight.

The fest is called “Did I Notice Your Book Blogfest” and is scheduled for October 17, 2012.

Here’s what you do:

“Post about a book you’ve noticed. You can choose a book that you’ve read, something you saw on a blog or social media site, Goodreads, or a sales website. Anything that caught your eye because of a great cover, blurb or reviews, but DON’T tell the author that their book has been noticed.

Instead, shout out on social media sites, and encourage others to do the same, until the author finds his/her book. Leave a blog comment at Ninja Captain Alex or Ciara Knight when the author finds their book.

Only two rules: 1) You can’t post about your own book. 2) The book shouldn’t be on the New York Times or USA Today bestseller list. This is your chance to shout out about a book that might not have been noticed by others. Let’s blow up the blogsphere with great new reads!”

You can sign up at Alex’s blog or at Ciara’s blog.

Why would you want to do that?

Because it’s a great way to increase your exposure to all those folks who follow all those blogs you’ll be visiting from the list of blogfest participants. That translates into more followers and more comments on your own blog (because you’ll be proactive and become followers of blogs of interest to you).

Come on, give it a try. It’s a little bitty bit of effort for a big reward. And don’t forget the lonely published author who’s going to be forever grateful that you mentioned his or her book, hopefully starting a buzz that will boost their sales.